Gossip Teen

Jennette McCurdy is adorable as ever in the new behind-the-scenes video of her photo shoot for Rebecca Bonbon.

The iCarly star has been chosen as the face of the fashion and lifestyle brand and will be featured in upcoming ads for back-to-school.

Rebecca Bonbon was created by Yuko Shimizu, the original illustrator of Hello Kitty. Bonbon is her latest imaginative character who happens to be a bulldog.

The character Rebecca Bonbon is a super cute French bulldog who was born in Paris and adopted by a young American. Rebecca has impeccable fashion sensibilities and a knack for the finer things in life: travel, shopping, and sweet bonbons. She now lives with her American friend in a fabulous apartment overlooking Central Park.

Everything from shirts to skirts, sleepwear, handbags and accessories is adorned with Bonbon cuteness sold at KMart and Sears.

More Jennette ads will follow, but watch the video below to see her photo shoot. Read more »

Hanging out roadside, Hailee Steinfeld gets her pose on for the fashion brand Miu Miu.

The 14 year-old actress’ first photo after being named the face of the label was shot by famed photographer Bruce Weber at an outdoor location with a ‘No Trespassing’ sign.

Steinfeld is wearing the brand’s bird print top, gray wool skirt, oversize chocolate clutch and sunglasses for the ad. She is fast becoming one of the fashion world’s young Hollywood darlings for her red carpet style (and she opts for lots of Prada and Miu Miu at red carpet events, of course.)

Candies has announced Vanessa Hudgens as the new face of the clothing brand. Hudgens is hot hot hot in the ads, showing off her bikini bod for the new photo campaign.

Vanessa steps into Britney Spears Candies shoes and Spears sent Nessa a message on twitter:

So fun being a Candie’s Girl! Look out for the @Candiesbrand pics of their new girl, Vanessa Hudgens! – Brit

V was equally happy in her new job:

Thnx, @BritneySpears, you’re a tough act to follow …but, I’m so excited to be the new Candie’s girl for 2011!! – xo, Vanessa

Check out the new photos of Vanessa below and get the look at Kohl’s. Read more »

Taylor Momsen sports skimpy lingerie and spritzes herself generously with perfume in the video ad for designer John Galliano’s Parlez-moi d’Amour fragrance. The scent is a heady mix of bergamot, blueberries, patchouli, ginger and rose.

The Pretty Reckless lead singer is filmed in a Burlesque/boudoir setting as famed photographer Ellen von Unwerth layers the images over the band’s song “You.”

Hit the link to see the second ad and watch the video. Read more »

Leighton Meester is the latest celebrity attached to a perfume. Unlike Taylor Swift (check her sweet scent info here) Justin Bieber (see Bieber’s foray into fragrance here) and Jordin Sparks (see her eau de parfum here) who are working on a scent to bear their name, the Gossip Girl actress has been named the new face of Vera Wang for the product that will launch next year.

The designer noted that she believes Meester’s “beauty, talent and spirit will inspire all the young women that I hope will enjoy this passionate, new young fragrance.”

The current Hair Ambassador for Herbal Essences, Leighton will shoot the Wang advertising campaign in NYC this weekend with the ads starting to appear in the summer 2011 issues of magazines.

Celebrity driven fashion collections come and go but Emma Watson is trying to make a lasting difference by lending her name to her collaboration line produced by People Tree. The Harry Potter actress is committed to spreading the word about how fashion is made and how we can have a positive impact on people’s lives when choosing our clothing purchases. Emma recently visited Swallows – the Fair-Trade garment community that People Tree works with in Bangladesh and was amazed by what she saw. Watson said:

“I cannot imagine how I would have the mental ability and strength to go into the garment factory slums everyday and have my children living six hundred miles away. We interviewed a woman in the slum in Dhaka. She was very candid about the fact that there just wasn’t any hope for her. There is no hope for anyone living in those conditions and being paid that kind of wage. Coming to Swallows, I see there is an alternative. The living conditions are modest but it’s clean and there is a real sense of community, there families are together and they seem to love and be proud of what they are doing – many things that we in the West take for granted. Swallows is special and I need to believe for my own piece of mind that there will be more places like this in the developing countries in the world.”

The fashion industry has long used terrible working conditions as a means to produce cheap fashion for us in the West. People Tree is working to make a difference and I applaud Watson for choosing so carefully in partnering with People Tree.

Read more of her trip to Bangladesh and see new photos of Emma’s clothing line here.

[image: People Tree]

Updating her previous 2008 Got Milk? ad, Taylor Swift has a new promo: “Look & Feel Good. Always and Forever.” A little behind the scenes peek of the shoot is below.

Evan Rachel Wood has been hired by legendary fashion house Gucci to be the spokesperson for their new women’s fragrance. Frida Gianni, the creative director of Gucci  had this to say about Evan:

“Evan Rachel Wood is such a talented and beautiful actress. I have always admired her confidence and her ability to transform herself in front of the camera. Even though she can appear shy at times, when the camera starts rolling, she becomes animated and vivacious. She is incredible, very sexy, and her eyes and face really attract the people of her generation.”

The launch of the new perfume and when the ad campaign featuring Wood will hit is still being kept a secret.

The actress is currently filming Mildred Pierce for HBO with Kate Winslet.

Celebrating the launch of the People Tree line of clothing in the USA, Canada, Australia and New Zealand, the fair-trade fashion label has given everyone a behind the scenes look at the advertising photo shoot featuring Emma Watson. Watson is collaborating with People Tree in the manufacturing and design of her own line of ethically sensitive and environmentally friendly fashionable wears. Check out the video of the catalogue shoot:“People Tree, Love from Emma” above.

Emma Watson has been the face of Burberry for a while and now the company is adding another Watson to it’s roster: her brother Alex. The fashionable siblings smolder and look fabulous for the new Spring Summer 2010 ad campaign for the venerable clothing company. Love Emma!

[images: DesignScene.net]

Check out Emma’s massage to Burberry Facebook fans as well.