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Actor, model and now fashion designer.

Kellan Lutz is branching out, working his magic behind the scenes (as well as those sexy abs in front of the cameras) and the 26 year-old has launched his clothing line Abbot + Main with Dylan George founder Danny Guez.

The Twilight: Breaking Dawn vampire wants to give customers a laid back vibe that reminds him of Venice Beach, California.

“I used to live on the corner of Abbot Kinney and Main,” Lutz said. “And I just love the feeling in Venice. That’s what I was trying to capture with Abbot + Main.”

Lutz, who is also the face of the Dylan George brand of denim, isn’t satisified with just modelling the clothing – he’s giving design direction and choosing materials.

“I am a part of every decision,” he said.  “Nothing gets decided on unless it comes through me.  I put in a lot of input now like I did in the beginning.”

“We raided my closet to find out what type of shirts I usually wear and what kind of fabrics I like,” Lutz continued. “Because I didn’t just want to be the face of the campaign, but have it be my brand.”

Right now the collection is a small men’s wear line. They hope to expand to women’s wear next year.

The 25 piece collection includes henleys, t-shirts and hoodies priced between $48 and $178 and is available at Nordstroms stores and online.

Photos of Kellan at the launch earlier this month are under. Read more »

New products are coming for the successful fashion line Material Girl, by Madonna and daughter Lourdes Leon.

Starting with intimates and sleepwear this month, Macy’s will add outerwear, party dresses and more denim options in the coming weeks.

Be on the lookout for bras, bustiers, sweatpants and boxer shorts hitting shelves first.

Beginning in August the beauty and make up starts to roll in. Nail polishes and lip glosses, body sprays and lotions arrive by August 15th and eye shadow palettes are available by September 15th.

Lourdes got the enviable job of choosing names for the beauty products.

”It was so much fun getting to pick all of my favorite scents for the Material Girl body products and lip glosses,” she told WWD. “The body products have fun names like Wicked Watermelon, Flirty Fruit, Midnight Magnolia and Sinful Sugar. I chose scents that I loved.”

The new clothing and beauty products are aimed at teens and young women, expanding the line from tweens to a little older customer as well.

The much-talked-about Dream Downtown Hotel in New York City had it’s official grand opening last week and among the many models, actors and actresses that popped in for the fashionable fun was Kellan Lutz.

The Twilight: Breaking Dawn actor was kitted in a tailored navy suit, skinny tie, longer, blonder hair and a bit of sexy facial scruff for the hipster-cool event.

Lutz, 26, was asked at the shindig what he likes best in a woman.

“A girl’s face gets my attention,” he said. “The face has so much, and I love the eyes and a big smile.”

The actor goes on to say it’s a natural beauty that gets him every time.

“[...]especially if you can wake up next to them in bed and they still look the same after a long night of watching movies with strawberries and champagne and cuddling,” Lutz said. “That’s sexy!”

But if he’s gonna check you out, what one body part is first on his mind? (Hint – it goes well with playing a vampire.)

“I also really like the clavicle area, which is really weird but so sexy,” he says.

Hmmmm. I don’t know if there are exercises for that, but I bet it will be searched by women everywhere!

In the meantime, ogle the gorgeous Kellan below. Go ahead. We won’t tell. Read more »

Emma Watson strikes a sexy pose against an old motorcycle and amongst the green forest backdrop in the Spring/Summer teaser photo for People Tree’s latest collection.

Watson has been designing with the socially conscious company for a few years now and the Fair Trade label is something that Emma was looking for when she made the decision to endorse and work with the company:

“Fashion is a great way to empower people and give them skills; rather than give cash to charity you can help people by buying the clothes they make and supporting things they take pride in,” said Watson. “I think young people like me are becoming increasingly aware of the humanitarian issues surrounding fast fashion and want to make good choices but there aren’t many options out there.”

The full collection goes on sale February 28th.

Check out the full size image inside. Read more »

Reality star Lauren Conrad, best known for starring on MTV’s “The Hills”, went from an assistant to a cover girl on the upcoming issue of Teen Vogue Magazine (November 2010)- more pictures below.

The 24 year-old author recently released a new book “Sugar and Spice”, the third and final book in the “LA Candy” series, and is currently working on her new clothing line “Paper Crown”.

Here are some highlights from Lauren Conrad’s Teen Vogue interview:

On leaving “The Hills”: “I left right before I went crazy.”

On her new reality show: “It’s not going to revolve around my personal life. Filming the last two shows [The Hills, Laguna Beach], I never had the opportunity to show everything I was working for. This time the focus is going to be on my job, and while that’s still personal to me, I will also have a part of my life that can be mine.”

On her new clothing line “Paper Crown”: “It’s the idea of creating your own glamour. The focus will be on really great fits, fabrics, and details. It won’t be overly trendy—nothing that’s trying too hard. I’m very excited about it, but I’m also a little nervous. I’m doing it all on my own this time.”

Lauren Conrad Teen Vogue Magazine Pictures Read more »

Pixie Lott poses in one of her new designs for the Autumn/Winter line featured on Lipsy. The “Boys and Girls” singer told the online magazine her inspirations for the collection include style icons Edie Sedgwick, Bridgette Bardot, Alexa Chung and Sienna Miller.

Lots more photos of Pixie at the House of Fraser in London below.

Read more »

She’s one of the most fashionable young actresses so it makes sense for Leighton Meester to consider designing her own line of clothing and accessories.

“The more I think about it the more it sounds like something I would want to do,” she tells us. “I don’t know if it’d be any time soon but I’d really like to work on a collaboration with somebody – I always have ideas for stuff like that. The problem is I always have so much admiration for so many designers and for so many different styles, it’d difficult to hone in on just one look but why not?”

Counting Audrey Hepburn, Helen Mirren and Cate Blanchett as women whose style sense she admires, Meester looks at each for inspiration.

The Gossip Girl actress has a number of films coming out next year: Country Strong with Gwyneth Paltrow, The Oranges with Hugh Laurie, The Roommate with Minka Kelly and Monte Carlo with Selena Gomez so she will have to squeeze in a fashion collaboration but she would have a great point of view to work from.

Selena Gomez’s new line of clothing, Dream Out Loud, is hitting KMart late this summer just in time for back to school shopping. The Disney actress spent time in Budapest wearing the fashions for this photo shoot for the line.

What do you think of the styles so far? Are you excited for Sel’s designs?

[images: bsckids.com]

Mary-Kate & Ashley Olsen are launching a teen line of clothing for JCPenney department stores called Olsenboye. The sisters will have the line in stores nationwide in February of 2010, but currently a preview is available in New York City stores.

“It’s really lighthearted, fun and stylish,” says Ashley.

“You have your basics and your trend pieces, and each season is based on a different city. It’s fun. And it’s good fashion.”

The fashion line is named after their ancestral Norwegian name and filled with inexpensive basics like leggings, flannel shirts, minidresses and t-shirts.

[image: People Magazine]

Another dream that came true for Selena Gomez who has just announced the launch of her own clothing line titled ‘Dream Out Loud’ that will feature “pretty, feminine and bohemian clothes”.

Selena revealed: “It’s really always been a dream of mine to have a line… With my line, I really want to give the customer options on how they can put their own looks together… I want the pieces that can be easy to dress up or down, and the fabrics being eco-friendly and organic are super important.”

We bet the clothing line will be just as young, fresh, classy and adorable as Selena. There is still no information about where the clothes will be sold and when they will be available.

[image: wenn.com]